Forest First

Forest First, a Colombian Forestry company. The companies new branding, asset development and web design were to focus on attracting investors and continue to grow it’s trust with the Colombian community in which they employed and forested in.
The brand needed to evoke a feeling of trust, longevity and sustainability. It’s pillars Living (social), Breathing (environment) and Growing (economic) and Learning were to be put on the forefront, making it clear that one, never rose above the other.
The icon created represents the colourful eucalyptus tree in which Forest First harvests, as well as the 4 colours of the company pillars. Each being apart of one and another, and standing strong on its own.

Project worked on in collaboration with Hartman Design Studio